Honey Talk Distillery
Honey Talk Distillery is a conceptual brand for a small batch distillery based out of Memphis Tennessee that specializes in ready-to-drink cocktails. A perfect blend of southern swanky and modern styles to stand out in the ever growing canned cocktail market.
Services
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Identity System
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Brand Guidelines
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Typography & Color
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Packaging
Logos
3D Rendered packaging design using Adobe Dimension.
The logo is inspired by a modern take on a distillery, the product is a canned cocktail so I wanted to steer away from traditional distillery styles. Here is a bold typeface with a bold color but is still smooth, rounded, and fun. Keeping iconography from the packaging there is the sun in the logomark. The secondary logo uses a ticket imagery to harken to the slogan "Ticket To Sweet Talking".
I created the label design with a saturated color palette to match the style of drink. To keep consistency the layout and iconography remains the same. Within the dual sun/moon symbol are tropical plants with a color overlay to reflect warm southern temperatures and are reminiscent of relaxing cocktail lounges.